The comeback of Canadian cuisine is definitely here to stay. With both Google and YouTube searches and Instagram hashtags trending upwards over the past five years, the interest in Canadian comforts only continues to grow as more and more people ask what it means to be and eat Canadian — and the unique flavours that define it coast-to-coast.
Now more than ever, Canadians are mixing up their balanced, healthy appetite with guilt-free indulgence in classic comforts. This year saw more and more Canadians embrace the rising trend of going vegan, all without giving up their favourites. For Canadians craving pasta, curry, soup, and quick breakfast fixes, it was all about choosing healthy, vegan alternatives. Adding a vegan twist meant consuming a lot more lean and green, infused with the same flavours and textures they love about meat, but without the fat, calories, and guilt. Thanks to these trends, we know Canadians are all about a balance of good food, good times, and good health.
HelloFresh has studied the approach to cooking, eating and selecting food of 1073 respondents across Canada and reveals how food at home culture is changing.
I'm really excited by recipes that surprise and delight. In our 'Discovery' preference, we've shown customers that duck is NOT just for restaurants! Duck and Double Berry Sauce with Squash and Sweet Potato Mash is both a taste sensation and easy to prepare. Customers will be thrilled at getting this showstopper on the table.
Cheesy Beef & Rigatoni with Veggies and Tomato Sauce, comfort food at it's best! This evergreen recipe is perfect for that 'Quick' mid-week, easy-to-make dinner. If there's leftovers, makes a perfect lunch for the next day!
As a dedicated flexitarian, this Veggie Burrito Bowl with Beyond Meat® and DIY salsa is a great recipe to introduce meat lovers to alt-proteins and amazing flavours. This bowl packs a punch!
The survey data is from a survey conducted by HelloFresh among Canadians and from the Google search volumes, Instagram hashtag followers and YouTube searches. Search increases were found using data from Google Trends over a 5 year timeline.